4 Ps of Marketing Mix

 What is 4 Ps of Marketing?

• Product - Product or service you sell  in the market. You have to decide what it is , What it is for, What problem does it solve. Product can be entertainment,food, cloth, host or any service.
  Example- Boat decide to make a specific sound product for indian market which is created according to indian consumer.
• Price - Price is factor can be decide by cost of making. It is decided by which price segment we target. High income or low income segment to target. What price of your competition charging.
  Example - Boat Price strategy is low to medium with quality product.
• Place - Where you want to sell your product. Where you will find your target audience. Where is high number of your product buyer.
  Example - Boat plan to sell their product online because maximum number of buyer is online and they also sell to dealer.
• Promotion - How you promote your product, which method you choose to promote your product. Deciding the promotion strategy to beat your competition. It can be online, offline.
  Example - Boat use online promotion like influencer marketing to overcome competition.